Branding & Marketing Archives - Page 2 of 4

Race, Color And Politics In Branding That Isn’t Race, Color And Politics

April 9, 2020February 1, 2023 by Pat Fraser

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Why Does Everything Have To Be About Color? This isn't the discussion that you think this will be, so take a deep breath and relax. This won't be the uncomfortable race conversation. There'll be no need to assert any type of "All Lives Matter" rhetoric in this discussion. The only…

13 Things WordPress Web Developers Can Tell People Who Say “It’s Just A Template”

March 12, 2020July 22, 2024 by Pat Fraser

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The Difficult Task Of Convincing Clients That Web Design Is Much More Than A Template The current website design marketplace is one that is crowded with different choices for clients (and web designers and developers). We're not the only talented creative designers competing for space, nor are we spared by…

Top 3 Reasons Why The Belief That Crowdfunding Is Begging Is Nonsense

October 22, 2019February 17, 2020 by Pat Fraser

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Crowdfunding: Lost In The World Of Man’s Translation And Confusion It was only several years ago that crowdfunding stormed the financial scene as a non-conventional means of sourcing funds for worthwhile projects and startups. Thanks to its less complex nature, crowdfunding soon became the “new Jerusalem” through which boot-strapped and…

Top 3 Reasons Why Indie Music Artists Should Be Against Censorship

May 28, 2019August 31, 2022 by Pat Fraser

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Censorship eliminates everything that defines art and what artists do to be artists Today's music is an important part of our lives. It is a way of expressing ourselves as individuals and is an art form that helps us define who we are. We use it to express our feelings,…

Top 3 Reasons Why Logo Design Shouldn’t Cost Less Than $600

November 30, 2018February 1, 2023 by Pat Fraser

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Alright folks! I have seen quite a number of posts advising you, Tom, Dick and Harry to run as fast as Usain Bolt in order to get away from cheap logo design offers as if they have an STD attached to them. So, I wondered why would a graphic designer…

The Culture Your Business Creates Is Always Personal

April 23, 2018January 4, 2021 by Pat Fraser

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Contrary to what most people would want to believe, business isn’t just business. Let's be real, business is personal too, and that personal aspect of the business is what creates culture. Beliefs and self-inculcated values are what drives or dictates one’s personality, and it’s the same personal ego or charisma…

Your Friends and Family Are Your Worst Enemies When It Comes To Business

April 4, 2018January 4, 2021 by Pat Fraser

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Most times in the world of business, blood isn’t thicker than water and family or friends will easily cross you thicker than strangers. But it’s quite unfortunate that many young or even established entrepreneurs are yet to realize this fact, and by the time they do; it’s already too late.…

The Hip Hop Ghostwriter And Why Rappers Need Them

October 18, 2017June 27, 2019 by Pat Fraser

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There was a time when rappers could straddle the dual roles of writer and rapper. That day went the way of typewriters, Kodak cameras and dinosaurs. These each had a single thing that brought about their demise. It was the advent of something better, not keeping up with the shift…

Willfully Deciding to Be a Starving Artist is Really Stupid

June 27, 2017February 1, 2023 by Pat Fraser

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Having a skill or hobby through which you can make money can bring independence and a financial flow that comes directly into your hands. Say enough with being a starving artist while being your own boss as you showcase your craft can come with many collateral effects. But the truth…

Simply Buying Social Media Likes And Followers Vs. Real Social Media Marketing

April 5, 2017January 23, 2024 by Pat Fraser

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It’ѕ unfortunate, but thеrе іѕ a lаrgе shadow thаt has been cast оvеr the social mеdіа рrоmоtіоn rеаlm. It’ѕ аlmоѕt common knоwlеdgе thаt buуіng lіkеѕ аnd followers is not only tаbоо, but іt іѕ not еthісаl, can рut уоur account in hаrm’ѕ wау, аnd has еvеn been called іllеgаl. Wе’rе…

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